Pukka Brand and packaging  designed by Mutiny Agency with Space Creative. Pukka range of herbal teas and vitamins, Packaging design, pukka logo design created by Mutiny Agency.

UPDATING A BRAND TO TELL ITS STORY.

Pukka has always created superb products made from the finest ingredients that are vibrant and delicious to help improve our mental and physical wellbeing. The brand and packaging needed to reflect this and make it stand out on crowded shelves to tell its product story.

Pukka has always created superb products made from the finest ingredients that are vibrant and delicious to help improve our mental and physical wellbeing. The brand and packaging needed to reflect this. Mutiny Agency worked with Space Creative to develop and the Pukka Brand and designed the packaging for the range of herbal teas and vitamins.
Branding, Packaging design, pukka logo design created by Mutiny Agency.
Updated Pukka Logo and packaging designed by Mutiny Agency. Pukka has always created superb products made from the finest ingredients that are vibrant and delicious to help improve our mental and physical wellbeing. The brand and packaging needed to reflect this and make it stand out on crowded shelves to tell its product story.
Mutiny Agency worked with Space Creative to develop and the Pukka Brand and designed the packaging for the range of herbal teas and vitamins.

The original brand had all the right ingredients but needed an updated design system that could hold the expanding ranges together under one umbrella and make them unmistakably Pukka.

Working with Space Creative we helped update the existing brand logo marque to work in a more balanced way, developed a universal holding device that works across the brand that can hold any variety of product groups and colours. We also developed the sweeping pattern system that holds the existing iconography alongside a new suite of icons that we created. The basis of these templates are used across the range.

Pukka packaging design and illustrations by Mutiny Agency
Mutiny Agency developed the sweeping pattern system that holds the existing iconography alongside a new suite of icons that Mutiny Agency created. The basis of these templates is used across the Pukka range.
Pukka range of herbal supplements designed and illustrated by Mutiny Agency.  The designs took the same aspects of the holding device and iconography created for the Pukka brand of herbal teas but simplified to create a better use of white space and bold colour which holds the information required whilst still looking clean, sharp and uncluttered on shelf and online. Branding, Packaging design, Pukka logo design created by Mutiny Agency.

We also helped develop the packaging design for Pukka’s new range of herbal supplements. The final designs took the same aspects of the holding device and iconography created for the brand and herbal teas but simplified to create a better use of white space and bold colour which holds the information required whilst still looking clean, sharp and uncluttered on shelf and online.

Pukka range of herbal supplements designed and illustrated by Mutiny Agency.  Beautiful packaging design and illustrations by Mutiny Agency for Pukka.