The craft rum sector is set for exponential growth and Spirited Union Distillery is at the forefront of this change creating the world’s finest rums crafted with botanicals and new flavour combinations that lift the lid on the possibilities of rum that Gin could only dream of.
We've helped Spirited Union Distillery over the past few years develop their design language from a singular rum product to a range that explore new taste profiles which captures the modern sophistication of the brand and tell it’s craft story born from the knowledge of expert mixologists and use of the finest botanical ingredients.
Amalfi Lemon and Eucalyptus botanical white rum, it certainly gets your taste buds going! A world first in its own right taking ingredients from high and low altitudes to create a whole new take on what a white rum can be, with packaging designed to capture the zing and hue of the flavour profiles and a crafted story to match. Spirited Union Distillery ‘Lemon & Leaf’, it’s rather good.
If you’re making the world’s finest botanical rum you want to know that your consumers can get the best bar tender quality cocktails from them, so we helped Spirited Union Distillery design and develop a new range of cocktails that do just this in a bottle, designed to pop and wow just like a cocktail should with the knowledge you’re getting the best rum cocktail you’ll ever have mixed by mixologists in your own home.
The Spirited Union Distillery is a wonderful place to be, copper pots everywhere sparkling away with the smell of fresh and infusing ingredients in the air, the perfect place to educate consumers on the craft in their rum and help them craft their own.
So we created a new label that could be personalised, which in turn could spread the brand message.
